Design Bloggers Conference Notes Building Income Funnels for Your Site
2018 Update: This Conference has been renamed: Design Influencers Conference.
For notes on the 2019 Design Influencers Conference and my additional presentation click here.
Design Influencers Conference: Deborah von Donop, speaker: How to Monetize your Website
Thoughts, and strategies for creating passive income from your website. A big thank you to all who came to hear me speak about Income Funnels to Monetize Your Site at the Design Bloggers Conference in Los Angeles yesterday. I was so honored to be part of such a great line up. While it was wonderful to see so many friends and meet some new members of the Interior Design Inter-web Community my special treat was seeing the other speakers and gaining new insights into how we manage our businesses online and offline.
What did we talk about?
Are you having difficulty spreading the message about you and your firm? Do you want to add profitability to your marketing strategy? How to get your blog to work for you and your social platforms.
You know your website is a key marketing tool for presenting your aesthetic, vision, and process as an in-demand designer and as a brand. But your website is not a rotisserie chicken—if you “set it and forget it,” you’re missing out on a powerful revenue-generation tool.
There are many ways to use your signature style and curatorial abilities to generate content, then put that content to work earning money. Deborah von Donop, CEO of design and social media company dvd Interior Design Media and Senior Designer of custom Interiors and Kitchen dvd Interior Design, was on hand with a digital strategy to incorporate income funnels into your web presence so you can create income and market your expertise at the same time.
If you could not attend the Design INfluencers conferences, then we have a video of the presentation, with downloads and valuable resources
In this course, attendees will learn:
- Different ways design websites can be monetized without an e-commerce store
- Tech tools, skills and resources needed to build your design website into an income-producing asset
How to make money from your blog as a content creator
Online Teaching.
Consulting.
Selling Exclusive Content.
Subscriptions.
Selling Art.
Selling Merch.
Selling Stock Photos.
Branded Sponsorships.
- How to drive the traffic to your website and funnel it into a long-term business strategy
- Case studies of designers implementing successful monetization strategies (including some who have sold their websites for six figures!)
How to make money from your marketing
Affiliate marketing
Ad networks
Sponsored content
Ambassadorship
etc.
After this course, attendees will have:
- Actionable next steps to implement a revenue-generation strategy into their website and marketing plans
Additional information:
This is an on-demand video course that you can watch on your own. Upon payment, you will receive an email with a class link and all the downloads.
Here are 3 checklists that we will be reviewing.
Advertising Networks
Click here to download the hottest AD Networks to join for great ads that earn money and are relevant toyor content!
Google AdSense:You earn when readers click ads on your website or homepage, but you can also receive money from Pageviews
Amazon:Amazon also has an Ad Network.
Ad Thrive Network:Premier Advertising Network >150K
Media Vine:which you can completely customize with logo etc.
AdBuff:Adsense alternative.
AdBlade:Premier Advertising Network
Advertising.com:Premier Advertising Network > 300K
Propeller Ads:Video Ads
Revenue Hits:Premier advertising Network
Hax Hax :Premier Advertising Network > 500k
Advertising Notes: Find the best placements for your ads, Decide if they need to be responsive, make sure they are google approved so they will not be blocked, continue to create new content., get your readers to use to a few ads before you fully optimize.
You can set up and sell ad space on your site where ever you choose. You are the direct broker, setting up pricing and advertisers.
Affiliate Networks
ShareASale: Affiliate website broker. This is the first site I ever used when working with affiliate links. This is also a premier network and they have great Brands including, but not limited to Wayfair, Belle and June, Electronics, Wine Clubs,
Linkshare: Affiliate website broker. Payments via direct deposit or check the listings. The average post for me is $100.
Amazon Associates: Amazonhas one of the best affiliate programs to signup for and promote. This is an easy site to find and share products for a variety of reasons. A. They have everything! B. People trust this site. So when you refer someone to visit Amazon, they will immediately feel comfortable shopping on this site, they may even already be a prime member, making them more likely to purchase products recommended. C. I met with Amazon at High Point, and Amazon is expanding aggressively into the home furnishings market.
CJ Comision Junction: Affiliate website broker. I find that they have everything that "Share a Sale" does not have
RewardsStyle: This is a premier affiliate broker. You must have over 150k UMV and be referred. If you have the traffic this is a broker with seamless tools for your Blog and Instagram. They also host wonderful networking conferences to attend.
ShopStyle:If you do not have the traffic required for RewardStyle, this is a great network to start with. Easy to use tools and you receive a small credit for clicks on your site, not just purchases. So if you do not have enough traffic to convert sales, I recommend you start here. A great selection of Home Decor brands is also available.
Affiliate Notes:
You must develop a loyal audience and traffic to make money here, or in any funnel. As you grow in traffic, so will your conversations and income. (Tip: Start by monetizing your most popular posts, then add new posts monthly ) and create content.
Influencer Networks for Sponsored Content
Sverve:Sverve offers comprehensive campaigns. Everything from automated campaigns to Pinterest sweepstakes, to targeted tweets.
TapFluence:Social Media network for campaign opportunities. Paid Posts: You are selected from your internal media kit/ profile
Socialix:Paid posts and Affiliate listings. Average post for me is $100.
LinkVehicle:Paid Posts
Clever Girls CollectiveBlogDashClever Collective
BlogHerOne2One NetworkCooperatize
Everywhere SocietyInfluence Central
Massive Sway (SITS GirlsPollinateTapfluenceIZEA/Social Spark
“Everyone was very inspired by the honesty and straight talk of Deborah's presentation, who spoke to us about business and branding. “
the intersection of interior design and new media.
We also wrote a post about the 2017 Design Influencers Conference, the highlights are here:
Design Thoughts and Inspirations From the Design Bloggers Conference.
FOR NOTES ON THE 2019 CONFERENCE VISIT OUR POST : Design Influencers Conference 2019
Thank you for visiting with us!
To catch up on our recent activities, here are a few links:
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KITCHEN TRENDS SPOTTED AT KBIS (KITCHEN AND BATH INDUSTRY SHOW) IN LAS VEGAS
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For those interested in the latest introductions follow along on Instagram as I share from the Market the latest introductions and the latest trends to emerge from the SPRING market.
Also, come join our Facebook group where we chat all things HOME! You can find it right here.
Design Bloggers Conference Notes for Building Income Funnels for Your Site. How Bloggers make money. How to make money, how long does it take, and what are the tricks.
Holiday Decorating Decking the Halls with boughs of Holly,