What is a Mood Board and Why Do You Need One & 15 Resources for Making Mood Boards
Home, Shopping Guides, Decorating Lessons
Get Inspired: We have over 15 Mood Board Creation Tools for you!
In today’s fast-paced world, remote work has caused us to rethink the way we secure new clients and engage with our current ones. Our prospective clientele is no longer limited to those within driving distance, and many prefer to engage electronically rather than in person. The purpose of a mood board is to act as a visual tool for talking to clients about concepts, branding your business, or reviewing color and the primary impression of your lifestyle to create ideas for your home. Picking out and curating images can help you find and learn more about your style preferences.
Working in the digital world has increased our reach to clients seeking advice through facetime and other digital tools. While we use these tools for the design process outside our local area, they have also enriched the process and the way we work with all our clients.
How can we adapt our design process to accommodate ‘distance design’, even if that distance is just a few blocks away?
These mood board applications provide practical information on how to create and/or streamline your digital design process.
Compare a variety of tools that provide a digital design platform.
See which ones will fit your budget and a seamless digital design process.
These tools will also assist in your social media, offering insights into the digital design process.
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Flat lay Material Board via Sandberg Trend Report
Flat Lay vs. Digital
While a flat lay material board as shown above is my favorite, sometimes using a digital collage of visuals is a good way to start a project, with a flat lay mood board to follow into design development.
How to use a Mood Board? Color, Texture, Pattern, Mood
A mood board is very useful in the beginning stages of a project. This is a visual tool that helps yo define your style and preferences and is especially helpful when designing your home. You create a collection that delights you, and you can start to see them for your preferences.
Types of Mood Boards
There are different types of mood boards. They are concept tools used in Interior Design, Fashion, and Business Branding just to name a few.
FASHION:
Gucci by Alessandro Michele: Show Moodboards
Interior Design Mood Boards :
For Interiors, a mood board will contain product images and materials like the one shown above from the Sandberg Trend Report. I too love adding elements I picked up on a hike or a visit to the beach into mood boards to help us connect to nature and its color palate.
Other types of mood boards/concept boards are digital. These are image collections creating a mood, like this one shown by June Letters.
June Letters: Vector Templates
These are both effective and the choice to use one or the other is dependent on the overall budget, as well as the tools and resources available to you.
How A Mood Board Can Win You the Project
It can be difficult to define emotion with words. He says, Asian calmness, and she says modern classic. These are just words. I find over and over that despite words, many times a couple will have a common ground or a person will want something in words, yet visually something else altogether. A mood board is a nonverbal approach for designing and defining your look.
Creating the mood board helps you to be clear about your design direction and thoughts that you are presenting.
A mood board also helps you, the designer, visualize the design of a room, get a better sense of the finished space, and identify pieces that will complement the look as your move into the selection and specification process.
Ideations for a Brand: Trim Queen
Man Cave Mood board: dvd Interior Design
This is a mood board I created on an Interior Design Consultation for a single man, for his new condo, labeled Man Cave.
Digital Mood Boards
Many times I will choose electronic over actual materials depending on the project scope and fee. Using the electronic concept method is great if you have a couple of hours to create a mood board.
Anyone who has attended design school knows that material boards / physical mood boards can take a long time to beautiful perfection. from a client’s perspective do you think to pay for 10 -15 hours for the beautiful board, is how they would choose to spend a portion of the design fee? Plus, we know it takes even longer than that to create, build and finish them.
These tools for-a small or budget project will keep them simple yet effective for great communication and a streamlined process.
Flat Board Mood Board image via: Coloringsite of Ginny Macdonald Design
This is a Farrow and Ball color Board by Coloringsite: On this beautiful board, they are showcasing new colors and creating a story around their selections.
Download my list of "Mood Board Applications" here!
This multi-page E-Book contains our top mood board applications and the benefits that each can offer, some are free and some are monthly subscriptions all listed in this guide.
“Deborah’s Mood Board e-book helped me create effective and beautiful mood boards to communicate design concepts easily with clients. I never expected how much fun I would have creating digital design boards for clients as well as and curating these images into my social media feed. It brought back to the forefront the unique aspects of our firm and what we have to creatively share. I had lost myself in the day-to-day of running a business and brought some of the joy back for the process while streamlining my most valuable asset, my time!" - Mary Beth Woods: Architect
How to Make a Digital Mood Board. 15 Great Resources and Design Tips
Here is a sampling of the great tools and resources offered on how to make a Mood Board for Interior Design Presentations. The 15 mood board applications offered in this download has many sites and application options that will help you close the sale and communicate design styles.
EX: APPLICATIONS and TEMPLATES
ADOBE SPARK : FREE
“Create branded social videos with Spark premium. Only $9.99/month. Iconic Imagery. Mobile and web. Premium Tools & Effects. Beautiful Typography. Share everywhere. Free Professional Themes. Auto Add Cinematic Motion.
2. (xxxxx): This is a simpler version than the professional Photoshop
Mood Board Tips: Many times I will start on Pinterest, and pin images to a secret board. From there I use images to create my mood board.
xxxxxxxx
Get xxxxxx as part of Creative Cloud for just US$20.99/mo
3. (xxxxxx)
xxxxxxxxx: Create floor plans, shopping lists, and 3D showcase views.
2D / 3D FLOOR PLANS
ALSO A MOOD BOARD AND SHOPPING LIST!
xxxxxxxxx: Mood board sample of 3D software options
BTW: Polyvore: Where is Polyvore?
Sample
Sample
Download The Full List Here:
If you would like me to create a mood board for your home design, then click here for our INTERIOR DESIGN CONSULTATION package.
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Thank you for stopping by and for your support. Let me know if you use mood boards for business and if you found this E-Book helpful.
Yours in design,
Deborah
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15 mood board apps and sites that will help you close the sale and communicate design styles
What is a Mood Board and Why do you Need One?